Magpie Goose is a fashion social enterprise showcasing the beautiful hand screen-printed fabric designed and printed in remote Aboriginal communities.
Magpie Goose is named after a bird native to the Top End of Australia. The Magpie Goose sits right up the top of the tree all day eating mangos and having the time of its life. Like it’s namesake, Magpie Goose is bright, bold and unapologetic. Each design tells a story - of people, place and culture. Magpie Goose clothing designs are simple and classic (natural fibres!) - letting the textiles tell the story. The clothing is made by a network of family-run tailors in Bali - just across the Timor Sea - with care, and skill.
Magpie Goose’s first range showcases textiles from four remote community art centres - Palngun Wurangat (Wadeye), Injalak Arts (Gunbalanya), Tiwi Designs (Wurrumiyanga) and Babbarra Women’s Centre (Maningrida). Magpie Goose aims to assist Aboriginal art centres without screen-printing facilities, and artists who are not connected with art centres to get their designs and stories onto screens, onto fabric, and into the wardrobes of the world!
Magpie Goose aims to be a powerful vehicle for creating new economic opportunities in remote Australia. We purchase fabric in large quantities from remote art centres - which enables them to grow, offer more jobs in community, pursue their own social enterprises, and keep their centres strong.
We aim to grow Magpie Goose as an inclusive business that brings communities where we are purchasing fabric along the business journey, while also offering new opportunities for people in communities without screen printing facilities or art centres. As the business grows, so will opportunities for people to get involved - e.g. brand development, content creation, sales and marketing, textile design, media/communications and modelling!
Magpie Goose is being incubated by ELP as both organisations are committed to 1. addressing the extreme economic exclusion experienced by Aboriginal people through creating opportunities through enterprise; and 2. enabling non-indigenous Australians to connect with and share in Australia’s many Aboriginal cultures.